Lulu Lai

PARTNER & HEAD OF TRANSCULTURAL DEVELOPMENT, ASIA-PACIFIC

Lulu is a producer and consultant with 15 years of experience in Eastern-Western international animated production and creative development. Her past work includes major international co-productions such as DreamWorks’ “Abominable” (2019) and Glenn Keane’s Academy Award®-nominated “Over the Moon” (2020) with Netflix.

Lulu leverages her unique expertise in original Eastern-Western cross-cultural animation IP development to craft unique and culturally attuned narratives, building stories into successful cross-platform ventures. At Story Critters, she is in charge of strategic outreach, cultural adaptation, and partnership development with companies and platforms across East Asia.

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